Email Marketing. Increase Sales With Email Marketing!

A Hands-on Guide to Email Marketing for Beginners. Learn How to Boost Your Business With Email Marketing Strategy


What you’ll learn

  • Understand why businesses need email marketing
  • Build Customer Database
  • Understand GDPR regulation and Privacy Policy
  • Learn different types of emails and how to use them
  • Segment Database
  • Learn basic elements of email
  • Design the first email with SendPulse
  • Design the first subscription form with SendPulse
  • Avoid emails going into spam
  • Measure email marketing performance
  • Work with Google Postmaster
  • Tag links with URL Builder and shorten links with Bit. ly
  • Learn about chatbots and how to work with SendPulse chatbot builder

This course includes:

  • 2 hours on-demand video
  • 2 articles
  • 4 downloadable resources
  • Access on mobile and TV
  • Certificate of completion

Top companies offer this course to their employeesThis course was selected for our collection of top-rated courses trusted by businesses worldwide. 

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Course content

9 sections • 24 lectures • 1h 59m total lengthCollapse all sections

Introduction to Email Marketing7 lectures • 33min

  • Introduction to Email MarketingPreview12:09
  • How to use the Miro Board Checklists03:08
  • Spam vs Email Marketing02:15
  • How to Build Your Customer Database? Subscription forms and mailing lists03:26
  • Personal data protection. GDPR. Privacy Policy03:47
  • Five reasons why customers should subscribe to your newsletters05:09
  • How to study on Udemy effectively?03:32
  • Introduction to Email Marketing5 questions

Types of emails2 lectures • 24min

  • Types of Emails. Part 1. Trigger Emails09:00
  • Types of Emails: Part 2. Welcome, Confirmation, Abandoned Carts, Promo etc.14:53

Database Segmentation1 lecture • 7min

  • Segmentation06:58

Anatomy of an Email Message1 lecture • 3min

  • Email Anatomy03:23

Set up your first Email Campaign with SendPulse2 lectures • 7min

  • SendPulse Interface. Practical lesson on how to set up your first email campaign05:51
  • How to prevent emails from going to spam?01:37


How to measure email marketing performance4 lectures • 18min

  • Metrics05:30
  • Google Analytics. URL Builder. Bit.ly04:46
  • Google Postmaster – a tool to analyze email performance04:13
  • How to warm up domains that make email marketing easier and faster? Warmy.03:57

Chatbots1 lecture • 9min

  • Chatbots08:44

Final section5 lectures • 16min

  • Revision04:05
  • Email Marketing. Complementary Reading08:17
  • Summary00:44
  • How to Leave a Review for the Course01:35
  • How to get a Certificate for this Course01:22

BONUS1 lecture • 1min

  • Bonus Lecture01:07

Requirements

  • There are no requirements, but it is recommended to have an online project that you are currently working on.
  • Completing the course’s tasks will enhance your learning experience.

Description

Email marketing is one of the most effective tools for repeat customer communication. It solves many tasks, such as getting feedback, repeating sales, building loyalty, and delivering content to the consumer.

With SendPulse Academy, we have prepared for you an Email Marketing course to help you implement effective email marketing campaigns in your business or digital marketing career.

In this Email Marketing course, you will learn:

  • Why do businesses need email marketing
  • How to build Customer Database
  • Why you need to comply with GDPR regulation and Privacy Policy
  • How to use different types of emails
  • How to Segment Database
  • What are the basic elements of an email
  • How to send your first email with SendPulse
  • How to design an email subscription form with SendPulse
  • How to avoid emails going into spam
  • How to measure email marketing performance
  • How to work with Google Postmaster
  • How to tag links with URL Builder and shorten links with Bit. ly
  • How to create a chatbot message flow with a SendPulse chatbot builder

What do we offer in our course?

  • Structured lessons with practical exercises
  • A Checklist
  • A Course presentation
  • A free copy of my book “Cutting-Edge Digital Marketing. How to attract customers and increase online sales”. In my book, I cover the following topics in depth: Internet promotion strategy, competitive analysis, web analytics, how to draw a portrait of your target audience, content plan formation, SEO, PPC advertising, promotion for social networks, email marketing, and case studies.

Why should you choose this course?

Why should you choose us over other online email marketing courses?

You will have the opportunity to learn about Email Marketing from the top internet marketing professionals.


  • I am the CEO of two global Digital Marketing Academies, WebPromoExperts, and Skillsbooster. Webpromo agency, which I am co-owner of, has Google Premier Partner and Facebook Marketing Partner status. We are industry experts with over 14 years of experience in online marketing.
  • My credentials are Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified and many others.
  • We have launched more than 2,000 successful marketing strategies and campaigns.
  • More than 500,000 students have enrolled in our online courses on Udemy.
  • Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing.
  • Upon completion of the course, you will receive an Email Marketing Certification from Udemy.

What else do you get?

  • lifetime access to the course and its updates
  • a certificate from Udemy upon completion of the course

Enroll now!

You have nothing to lose and everything to gain. This course comes with a 30-day money-back guarantee!

Want to start now? Click the “Buy now” button and learn how to use email marketing to increase sales!

Who this course is for:

  • Aspiring professionals interested in pursuing an online career – This Email Marketing course will give you the skills you need to pursue a career in digital marketing. You will learn how to implement email marketing into your marketing strategy.
  • Marketers – This course will expand your skills and teach you how to build a subscription list, set up an email campaign and measure email marketing performance.
  • Entrepreneurs – Entrepreneurs will be able to use their newly acquired skills to send out emails to their customers, read important metrics.
  • Internet Marketers – This course will help you learn how to use email marketing for attracting and retaining customers. After completing this course, you will bring more value to your company and further your career.



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