Google Analytics 4 (GA4) Certification. How to Pass the Exam

A Step-by-Step Guide to Passing the Google Analytics 4 (GA4) Certification Exam!


What you’ll learn

  • Master key terms and concepts to effortlessly pass the Google Analytics 4 Certification Exam
  • Understand GA4 settings to optimize data flow to your site
  • Utilize the power of tags and events for effective data collection
  • Learn to track important metrics like events, conversions, LTV, etc. for operational decisions
  • Navigate GA4’s user-friendly interface to create and interpret impactful reports and analyses
  • Gain insider tips and sample questions to effortlessly pass the certification test

This course includes:

  • 3.5 hours on-demand video
  • 3 articles
  • Access on mobile and TV
  • Full lifetime access
  • Certificate of completion

Course content

7 sections • 62 lectures • 3h 46m total lengthCollapse all sections

Course Overview Google Analytics 4 Certification

  • Introduction to the course
  • What is Google Analytics 4 certification?
  • How to prepare for the certification and how to take it?
  • How to Study on Udemy Effectively?

Getting Started with Google Analytics 4

  • Configuration of the Google Analytics 4 resource and data streams
  • GA4 account registration
  • Special tracking code Google Analytics 4
  • Connecting analytics using Google Tag Manager
  • Google Analytics 4 for Mobile Apps
  • Admin Panel in Google Analytics 4
  • How to Delete A Google Analytics Account
  • Property Settings in Google Analytics 4
  • Data Collection in Google Analytics 4
  • Three important initial settings of Google Analytics 4
  • Remove internal IP data from Google Analytics 4 reports
  • Data filters in Google Analytics 4
  • Data Import in Google Analytics 4
  • Data Display in Google Analytics 4
  • Google Analytics 4 vs. Universal Analytics
  • Summary
  • Quiz

Tracking Events and Introduction to Audiences in Google Analytics 4

  • Specific goals and KPIs in Google Analytics 4
  • The main KPIs tracked using Google Analytics
  • Google Analytics 4 Event Tracking
  • Four Types of Google Analytics 4 Events
  • Enhanced Measurement settings in Google Analytics 4
  • Event parameters in Google Analytics 4
  • What are metrics & dimensions?
  • Set up Google Analytics 4 events with Tag Manager. Part 1
  • Set up Google Analytics 4 events with Tag Manager. Part 2
  • Registration of custom dimensions and metrics in Google Analytics 4
  • Set up conversion tracking in Google Analytics 4
  • Google Analytics 4 Audiences
  • Types of Audiences
  • Creating a Custom Audience in Google Analytics 4
  • Audience Formation from Segments in Google Analytics 4
  • Suggested audiences in Google Analytics 4
  • The difference between audiences and segments Google Analytics 4
  • Summary
  • Motivational Lecture
  • Quiz

Overview of Standard Reports and Explorations in Google Analytics 4

  • Overview of Standard GA4 reports
  • Navigating the GA4 Interface
  • Real-Time Report in Google Analytics 4
  • Acquisition Reports in Google Analytics 4
  • Engagement Reports in Google Analytics 4
  • Monetization reports in Google Analytics 4
  • Retention, User Collection and Tech reports in Google Analytics 4
  • Exploration in Google Analytics 4
  • Advertising Workspace in Google Analytics 4
  • Attribution models
  • Advertising Workspace Reports
  • Summary

Integrations of Google Analytics 4 with other tools

  • Integrations of Google Analytics 4 with other tools
  • GA4 Measurement Protocol
  • Google Ads Integration
  • How to link Google Search Console with Google Analytics 4
  • Google Big Query
  • Analytics 360
  • Summary
  • Quiz

Life hacks and tips

  • Life hacks and tips
  • How to Leave a Review for the Course
  • How to get a certificate

BONUS

  • Bonus Lecture

Requirements

  • Basic knowledge of digital marketing is desirable, but not required
  • We strongly recommend having a website to implement the steps taught in the course
  • Completion of all practical tasks increases the course’s effectiveness


Description

Elevate your digital marketing career! Dreaming of a powerful certificate on your resume? Our comprehensive Google Analytics 4 (GA4) Certification course is crafted for go-getters like you, ready to thrive in the dynamic digital landscape. Prove your skills, stand out, and gain a competitive edge in the job market. It’s not just a certification, but a vital addition to your achievements showcased on your resume, LinkedIn profile, and other professional profiles. Seize the opportunity to propel your career to new heights–don’t get left behind!

DURING OUR COMPLETE TRAINING, WE’LL BE DIVING DEEP INTO:

  • Configuring property and data streams
  • Google Analytics 4 setup
  • Using the Google Analytics 4 Interface
  • Setting up conversions
  • Creating audiences
  • Utilizing reports to understand your marketing channels
  • Machine learning basics in Google Analytics 4
  • Attribution models
  • Organizing data in reports
  • Effective data collection
  • Changing and creating events using the interface
  • Seamlessly linking Google Analytics 4 with other Google products
  • Exploring Analytics 360 Basics (Google Analytics Enterprise Edition)


SEIZE THE OPPORTUNITY TO BE MENTORED IN WEB ANALYTICS FROM TOP-TIER DIGITAL MARKETING PROFESSIONALS:

Learn about Google Analytics 4 from Internet Marketing Professionals.

  • With over 15 years of experience in online marketing, our Webpromo Agency holds both Google Premier Partner and Facebook Marketing Partner statuses.
  • I’ve personally gained a vast amount of digital marketing qualifications and marketing certifications, including Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and more.
  • We’ve launched over 1,500 successful marketing strategies and campaigns, marking milestones in our extensive careers.
  • Join a community of over 500,000 digital marketing specialists worldwide who have enriched their skills in our online courses. Stay updated and empowered with free online events, blogs, and YouTube tutorials, exclusively tailored for the SkillsBooster community.

OUR TRAINING INCLUDES:

  • Theory: 3+ hours of lectures filled with practical examples. Lessons, ranging from 2 to 15 minutes, are designed for easy, enjoyable learning.
  • Materials: Interactive checklists, templates, and video tutorials, making the course both engaging and valuable.
  • Lifetime access to the course and all future updates, ensuring your skills are always up to date.
  • 24/7 Support: Got questions? I’m here to provide the answers you need. 
  • Complete the course and receive an Udemy certificate, a testament to your mastery of web analytics.

COURSE TOOLS:

Google Analytics 4, Google Analytics 360, Google Search Console, Google Ads, Google BigQuery, Google Analytics 360 and other important tools.

STILL NOT SATISFIED?

Transform your learning experience with the confidence of a 30-day money-back guarantee.

Start your journey to success with our Google Analytics 4 Certification Course! Don’t miss out! Enroll now and unlock your potential!

Who this course is for:

  • Digital specialists wanting to gain certification fast
  • Web Analytics specialists seeking to increase their earning potential and career prospects
  • SEO specialists desiring to learn Google Analytics quickly and effectively
  • Freelancers looking to generate more leads and sales

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