Selling on Amazon Complete Course: FBA, FBM, Sponsored Ads

Complete guide to Selling on Amazon Seller Central inc. FBA, FBM, Product Creation, Amazon PPC, Orders & Pricing


Apply Coupon Code: 86EB69A15FC640746035

What you’ll learn

  • How to use the Amazon platform to build a successful international ecommerce business.
  • Understand different fulfilment options available & choose the right one for your business including Fulfilled by Merchant (FBM) and Fulfilled by Amazon (FBA).
  • How to register your brand for Brand Registry.
  • Understanding how Amazon search works and how to optimise your listings.
  • Learn how to create listings what convert quickly and efficiently.
  • Research the best keywords for your product to drive sales.
  • Optimising pricing and winning the Buy Box.
  • Create your first FBA shipment from start to finish.
  • Manage your orders and deal with customers.
  • Keep on top of seller performance metrics such as Order Defect Rate.
  • Understand how to use Amazon’s Sponsored product programme.
  • Boost your business sales through Amazon business.
  • How to use Amazon to reach customer across the world.

Show less

This course includes:

  • 4 hours on-demand video
  • 1 practice test
  • Assignments
  • 43 downloadable resources
  • Access on mobile and TV
  • Full lifetime access
  • Certificate of completion

Course content

19 sections • 75 lectures • 3h 58m total lengthCollapse all sections

Introduction

  • Introduction to the Course
  • Roadmap for Starting an Amazon Business

Starting your Amazon Business

  • Branding for your Amazon Business
  • Creating a brand
  • Researching Products to Sell on Amazon
  • Different types of products
  • Research and selecting products
  • Amazon Account levels – Standard or Professional
  • Amazon Referral Fee
  • Combined North American and EU accounts + single sign on
  • Account opening requirements
  • Starting your Amazon Business – Assignment

Fulfilment options – FBA, FBM or SFP

  • FBM – Benefits and drawbacks
  • FBA – Benefits and drawbacks
  • Seller Fulfilled Prime (SFP) – Benefits and drawback
  • Choosing the right Fulfilment option
  • Choosing fulfilment option(s) for your business

Amazon’s Product Catalogue and the Product Listing Page

  • Amazon’s catalogue system
  • Anatomy of the Amazon product detail page
  • How Amazon combined product details from different sellers
  • How to create product listings by catalogue matching
  • Match your product against Amazon’s catalogue

Amazon Search

  • What is Amazon Search
  • Ranking Factors
  • How Amazon indexes content
  • Improving performance
  • Amazon Search Quiz

Keyword Research and Optimising Listing Content

  • Researching Keywords – Introduction
  • Researching Keyword using Helium 10
  • Optimising product listings content
  • Creating product listing content

Creating product individually and via flat files

  • Creating products on Amazon via product entry form
  • Downloading the right feed file
  • Price and quantity file (& inventory loader)
  • Category specific flat files
  • Creating Variations
  • Fixing errors – drafts and selling applications
  • Uploading your product listings

Pricing

  • The Buy Box
  • Dynamic pricing
  • Pricing Health, Fix Pricing Errors & Fee Discount
  • Managing Pricing

Fulfilled by Merchant (FBM) Shipping Options and Settings

  • FBM shipping options
  • Shipping templates
  • Listing level shipping settings
  • Seller Fulfilled Prime (SFP)
  • Creating shipping templates

Fulfilled By Amazon

  • Benefits of FBA
  • FBA setup
  • FBA Fees
  • FBA Fee Reporting
  • FBA inventory creation
  • Send/Replenish FBA inventory
  • Inventory Planning
  • Setting up FBA and creating a shipment

Reporting

  • Payment Reports
  • Selling Coach
  • Business Reports

Managing Orders

  • Order Management
  • Managing Returns
  • Customer messages
  • Returns settings

Seller Performance

  • Amazon Seller Feedback
  • A-Z claims
  • Order Defect Rate
  • Other performance Measures
  • Seller Performance Quiz

Amazon for Business

  • Amazon Business Programme overview

Growing your sales

  • Deals
  • Vouchers
  • Promotions

Amazon Sponsored Products

  • Amazon Sponsored Product and Sponsored Brands
  • Ad objective and measurements
  • Targeting and keyword matching types
  • Amazon Sponsored Product Ads
  • Amazon Sponsored Brands Ads
  • Organising campaigns
  • Reporting
  • Optimising campaigns
  • Create a Sponsored Ads campaign

Your Brand on Amazon

  • Registering a brand with Amazon Brand Registry
  • Brand Registry features
  • Branded Storefronts
  • A+ Content
  • Your brand on Amazon – Quiz

Expanding internationally

  • Amazon’s International sites
  • Expand Globally tool
  • Create international listings
  • Pan European FBA
  • International customer service
  • Expanding internationally

Wrapping Up!

  • Test your Amazon Knowledge
  • Congratulations

Requirements

  • No prior knowledge or experience of selling online is required before starting this course. You will, however, require basic computer and internet skills.
  • A computer with an internet connection! You will also need a text editor (e.g. Microsoft word or Google Docs) and a spreadsheet (e.g. Microsoft excel or Google sheets).

Description

Learn how to make the most of selling on Amazon – the world’s largest online marketplace and an unparalleled opportunity for entrepreneurs.

Start an Amazon business and boost your income, or escape the 9-to-5! You don’t need any prior knowledge of Amazon or any technical skills – if you can use a web browser, you are good to go!!

This course is taught by Trevor Ginn, a successful online retailing entrepreneur who runs an Amazon business that sells over $ 3 million/year. Trevor Ginn has over 10 years of experience selling on Amazon. He will show you how to:

  • Open an Amazon account
  • Create optimised Amazon listings which convert
  • Get to the top of Amazon search results (Amazon SEO)
  • Set up Fulfilled by Amazon (FBA) and create your first shipment
  • Manage orders
  • Monitor your performance metrics
  • Run a successful Amazon sponsored product (PPC) campaign
  • Expand internationally

Each section has a written course summary, and once purchased, this course is available to students forever.

Course content and overview

If you are an Amazon newbie looking to take your first step to financial independence or an experienced Amazon seller looking to improve your sales, this course is for you. You will learn about selling on Amazon from start to finish. The course comprises 17 detailed sections, each of which tackles an aspect of the Amazon selling platform. In the end you will be able to:

  • Create new products with keyword-rich content.
  • Optimise your products for performance in Amazon search
  • Advertise products using Amazon Sponsored Products
  • Replenish inventory by shipping to an Amazon fulfilment centre
  • Manage customers and orders and maintain a great feedback score

This course distils the instructor’s enormous experience of Amazon and selling online into 70+ digestible lessons. He is always happy to answer emailed questions and loves hearing from students.

Who this course is for:

  • This course is suitable people who are new to Amazon, but will also be of interest to existing sellers who are looking to improve their sales.
  • This course includes downloadable guides which are a great reference for sellers of all abilities.

Show less


🎫 After adding the course into Cart at Checkout page, Apply Coupon Code➛.             86EB69A15FC640746035             Note:- After applying coupon, if it says ”This coupon has exceeded its maximum possible redemptions…”, then it means you’re Late, and first 500 coupons already redeemed.


Latest Free Coupons

Leave a Reply

Your email address will not be published. Required fields are marked *

Check Today's 30+ Free Courses

X